So you are getting married, or you simply want a professional to take photos of you for your social media. Where do you start?
It seems that there is always someone, who knows someone, or an endless list results when you Google “photographer (INSERT ANY PLACE YOU ARE FROM)”
How do you know who is good? Whether they have the proper equipment? Will they be professional? Are they reliable?
Here are a few tips that will help you select the right photograher for the job:
1) Take a look at their portfolio – Think of a photographers portfolio as their resume. A photographer will and should showcase their BEST work in it. This can be in print, but is usually online.
When looking at the images in it, be critical.
Ask yourself: Do you like what you see? Do you like the poses? The style? Then ask yourself, can you see yourself in front of their camera, doing the same things they are doing.
Are the images sharp? High resolution? This is a good indicator that the photographer has professional grade equipment.
Do you see a lot of unwanted items in what would be a perfect scene? Do the people look flawless? This is a good indicator that they retouch and airbrush any imperfections.
2) Their niche – They say a jack of all trades is a master of none. The same goes with your photographer.
There are many avenues the art of photography can take a person; landscape, product, people, architectural, pets, art, etc.
Does the photographer showcase one discipline, or many?
3) Connection – This is by far one of the most important and most overlooked facets of the selection process: Do you connect with the photographer on a deeper level?
How can you show your best side if you are uncomfortable?
Contact the photographer. Call them. Email them. Meet them in person. Figure out and let your instincts tell you, this is someone who you can make yourself vulnerable to as they gaze through their lens at you.
4) Rates – Photography can range from Free to tens of thousands of dollars.
Free tends to be accompanied with inexperience. Students looking to build a portfolio. The guy who just bought a camera and wants to use it. Nothing wrong with free or low cost. But the old addage remains true: You get what you pay for.
On the other side of the spectrum, there are those who charge thousands for a single session. What should you expect from this? Look for things like Make Up Artist. Hair Stylist. Wardrobe. Studio. Assistants. Location permits.
These are all expenses that add real value to an image, and as such the photographers fee should reflect that.
5) Delivery – After the last photo is taken, what happens next?
Ask the photographer how they will deliver the photos to you. Will they be high resolution? Will they be watermarked? How soon will they get it to you? How? USB Key? Cloud server?
Keep these tips in mind and remember to always trust your instincts. Happy hunting!